Privacy Policy

This Privacy Policy explains how Arel Avellino and Appaloosa Co (“we,” “us,” or “our”) collect, use, store, and protect information in connection with the website at arelavellino.com and the internal business and financial operations we run. If you have any questions, contact us at arel@appaloosaco.com.

We collect the following categories of information:

• Contact information you provide directly — such as your name and email address when you subscribe to updates, submit the contact form, or request access to client materials.
• Account information for our client portal — the email address and authentication credentials used to sign in.
• Financial account information — where we connect our own business and operating bank accounts through Stripe Financial Connections, we retrieve transaction history and account balances for those accounts to power our internal bookkeeping, reconciliation, and financial reporting.
• Usage information — basic technical data such as browser type and pages visited, used to keep the site secure and functioning.

We use the information we collect to:

• Respond to inquiries and provide requested materials.
• Send updates you have asked to receive.
• Authenticate and manage client portal access.
• Import, categorize, and reconcile financial transactions for our own accounting, cash-flow reporting, and tax preparation.
• Maintain the security and integrity of our systems.

We use Stripe, Inc. and its Financial Connections product to securely link our own bank accounts and retrieve transaction and balance data. This data is used solely for our internal financial operations. It is not used for advertising, is not sold, and is not shared with third parties except the service providers described below that help us store and process it. You may ask us to disconnect a linked account or delete retrieved financial data at any time by contacting us.

Information is stored in the United States. We rely on reputable infrastructure and processing providers — including Supabase (database and authentication), Vercel (website hosting), and Stripe (financial account connectivity) — and we apply access controls and encryption in transit to safeguard it. No method of storage or transmission is completely secure, but we take reasonable measures to protect the information in our care.

We do not sell your personal information. We share information only with the service providers listed above, acting on our behalf and under contract to help operate our website and financial systems, or where required by law. We do not share retrieved financial account data with any party outside of those service providers.

We retain information for as long as needed to fulfill the purposes described here, to meet legal, accounting, and tax obligations, and to resolve disputes. When information is no longer needed, we delete or de-identify it.

You may request access to, correction of, or deletion of the personal information we hold about you, and you may unsubscribe from our updates at any time. To make a request, email us at arel@appaloosaco.com. We will respond within a reasonable timeframe.

The site uses only the cookies necessary to operate it — primarily to keep you signed in to the client portal. We do not use third-party advertising cookies.

The site and services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children.

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be reflected on this page.

Questions about this policy or your information? Email arel@appaloosaco.com.